Go Daddy Insiders

I don’t hide the fact that I work at Go Daddy. All discussions of advertising methods aside, it’s a great company to work for. Not only am I treated well as an employee, I also get to work in a world-class technical environment. However, the marketing campaigns tend to steal the spotlight. As a result, few people are aware of technology that it takes to be the #1 hosting provider in the world. Some examples of little-known facts about Go Daddy:

  • 10 billion DNS queries answered daily
  • Over 35,000 servers & 100,000 square feet of state-of-the-art global data centers
  • 25 petabytes — yes, petabytes! — of networked data storage

Pretty cool, huh? Go Daddy has launched a new blog called Inside Go Daddy as a way to share all the nitty gritty details of what it takes to support this kind of environment. Here’s a blurb from the site:

This is your inside source for what’s going on with Go Daddy’s tech experts. You’ll get insight and opinions from Go Daddy’s tech leaders on industry topics, company projects & open source initiatives … the leading edge, unconventional, “behind-the-scenes” information you won’t find anywhere else. It’s not PR, it’s not executive talk, it’s the story straight from Go Daddy’s developers, engineers & IT personnel.

Shockingly, I’ve signed up to blog about database scalability. ;) I’ve just started a new series that explores the tuning and design changes required to support 27k transactions per second during the airing of Go Daddy’s Super Bowl commercials. Those who attended my Summit 2009 session might recognize some of the high-level content, but this series will explore the topics in depth and with never-before-revealed detail. My first article, Scaling the Database: Data Types, is now live.

If you find the content helpful or interesting, please share the article or leave a comment. My employer monitors blog traffic, and we have a bit of a contest going on to see what topics get the most hits. Quite frankly, it’d be cool if the SQL Server topics outperformed the NoSQL topics. ;)

Also, I’ll entertain topic requests, so if there’s something you’re just dying to know about what we do or how we do it, let me know. :)